4 pixels · blog
Articles, case studies and useful thoughts from 4 pixels web studio.
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A cookie banner seems like a small website feature. In practice, it sits at the intersection of privacy law, advertising, analytics, user experience and third-party technology. That is why so many websites have a…
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Search is changing. Potential customers no longer use only short Google queries such as “accountant near me” or “best CRM for a small business.”…
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Sometimes a website does not need fifty new pages, a complete redesign, or a complicated content system to become more visible in search. Sometimes…
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Buying an existing business often means taking over much more than its products, customers, and operations. It can also mean inheriting a website built…
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Product variation issues can be especially dangerous for an online store because they are not always immediately visible. The product page may appear to…
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Loyalty programs can be an effective way to encourage repeat purchases, improve customer retention, and increase the long-term value of every client. However, a…
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When a business decides to create a new website, one of the first questions is often about price. However, there is an even more…
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A good website has never been just “a few pages online.” For most businesses, it is the first place where potential clients meet the…
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